Education

Syndicate content

Product Design and Manufacturing Technology That Could Change the Aftermarket

Course Description

Title: Product Design and Manufacturing Technology That Could Change the Aftermarket
Panel:
Tom Myroniak, SEMA (moderator); Rodrigo Meraz, 3D Infotech; Brandon Roby, Whole Hog Technologies; Chris Strong, 3D Infotech; Terry Wohlers, Wohlers Associates

Social Media Trends Impacting Your Business

Course Description

Title: Social Media Trends Impacting Your Business
Speaker:
Tyler Tanaka, Cie Digital Labs

The Psychology of Search & The Findability Formula: What is Really in the Mind of the Online Searcher?

View Course

Course Description
play video Title: The Psychology of Search & The Findability Formula: What is Really in the Mind of the Online Searcher?
Presenter: Heather Lutze, Findability Consulting
Date: SEMA Webinar, August 30, 2012
Duration: 1 hour

Webinar: The Psychology of Search & The Findability Formula - What is Really in the Mind of the Online Searcher?

About this product:

Thursday, August 30, 2012; Presented by: Heather Lutze, Findability Consulting

To succeed in any business, you have to attract the right customers and persuade them to buy. But on the Internet, people only see what the search engines point to, and competition for top spots is fierce. So how do you ensure that your business gets found when prospects are searching for solutions? What are they really thinking BEFORE they search and what motivates them to buy on your site?

Join Heather Lutze, Findability Consulting, and the SEMA Education Institute (SEI) as they explore the psychology of search. Your head will be buzzing with new ideas and a greater understanding of how search engines find you, including what tangible steps you can take to direct a successful online marketing campaign. This presentation is about the underlying strategy, tactics and tools you can use to successfully market your business and get found online, through a combination of strategies such as SEO, PPC and social media. This is the Findability Formula – a holistic approach to dominating search results and market share online.

This presentation will give you a preview of the SEMA Online Marketing Conference program by Heather Lutze:

  • How to get found online with the "Findability Formula"
  • How to find keywords and optimize your search results
  • Overview of the materials that will be covered more in-depth at the SEMA Online Marketing Conference

Don't miss this opportunity to gain a greater understanding of the psychology of search.

Download files in this product: PDF, WMV, MP3

SEMA Members may get this content for free!

Regular Price:

$19.99

Webinar: Exhibitor Series - 25 Tips Guaranteed to Make Your SEMA Show Profitable

About this product:

Thursday, August 16, 2012; Presented by: Chuck Schwartz, ConvExx

Exhibiting at the SEMA Show is an important investment. Is your company prepared for the show? Join the SEMA Education Institute (SEI) and Executive Show Manager, Chuck Schwartz, for a session specifically designed for SEMA Show exhibitors. This webinar will cover:

  • Your overall show plan
  • Staff preparation and training
  • Pre-show marketing
  • Display development

Whether you are a small company or a large company, veteran exhibitor or first-timer, you don't want to miss this opportunity to increase your knowledge and prepare for a successful show.

Download files in this product: PDf, WMV, MP3

SEMA Members may get this content for free!

Regular Price:

$19.99

Webinar: The Psychology of Search & The Findability Formula - What is Really in the Mind of the Online Searcher?

Date: 
Aug 30 2012 10:00am - 11:00am
Timezone: 
PST
Facility: 
Online
To succeed in any business, you have to attract the right customers and persuade them to buy.
Presented by: Heather Lutze, Findability Consulting

To succeed in any business, you have to attract the right customers and persuade them to buy. But on the Internet, people only see what the search engines point to, and competition for top spots is fierce. So how do you ensure that your business gets found when prospects are searching for solutions? What are they really thinking BEFORE they search and what motivates them to buy on your site?

Webinar: Retail Sales - Make The Most Out of This Year's Holiday Season!

Date: 
Sep 27 2012 10:00am - 11:00am
Timezone: 
PST
Facility: 
Online
The holidays are an important selling opportunity. Are you fully leveraging this crucial sales season?
Presented by: Bob Negen, WhizBang! Training

The holidays are an important selling opportunity. Are you fully leveraging this crucial sales season? Join Bob Negen, WhizBang! Training and the SEMA Education Institute for this fun, lively webinar on Thursday, September 27, at 10:00 a.m. (Pacific) and you'll learn how to make the most of this important selling season. During this webinar you'll learn:

Webinar: Exhibitor Series - How to Get the Most Results From Your Trade Show Experience

Date: 
Oct 11 2012 10:00am - 11:00am
Timezone: 
PST
Facility: 
Online
The week after the SEMA Show is a prime opportunity to generate results from your marketing and sales efforts.

Presented by: Tom Marx, The Marx Group

The week after the SEMA Show is a prime opportunity to generate results from your marketing and sales efforts. With a bundle of leads--vendors, customers, prospects, media reps and industry peers--the week following the show is a crucial time for follow-up.

Webinar: Exhibitor Series - It Isn't Rocket Science, It's Tougher

Date: 
Sep 13 2012 10:00am - 11:00am
Timezone: 
PST
Facility: 
Online
Preparing for the SEMA Show is a tremendous task with many details and deadlines.
Presented by: Jeff Pressman, Convexx

Preparing for the SEMA Show is a tremendous task with many details and deadlines. Join the SEMA Education Institute (SEI) and SEMA Show Management for a webinar on Thursday, September 13, at 10:00 a.m. (Pacific). This session is specifically designed for SEMA Show exhibitors and will cover:
Add to calendar