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The Essentials of Online Marketing

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Thursday, January 14, 2010; Presented by: Bill Leake, CEO, Apogee Search

The Essentials of Online Marketing Webinar provided participants with must-know information about how to capture market share and increase sales.

As part of the management team at Power Computing, presenter Bill Leake built the first company to sell $1 million worth of product over the Internet. As CEO and founder of Apogee Search, he has guided the company from inception to its current position as the largest search-engine marketing firm in the Southwest, one of the 20 largest in North America and one of the fastest-growing companies on the Inc. 500 list.

Leake shared details of successful Internet promotion such as:

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Regular Price:

$19.95

If Patton Ran Your Business

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Thursday, December 3, 2009; Presented by: Tom Shay, Profits+Plus

General George S. Patton was an outstanding leader who had unique ideas about how to lead the troops under his command. During this three-part workshop, Tom helped participants determine the strategies and tactics they will utilize as they combat their competitors and make 2010 a winning year.

 

SEMA Members may get this content for free!

Regular Price:

$19.95

Attracting and Maintaining Customers

Nordstrom has fast become synonymous with customer service, as detailed in an anecdote involving the clothing retailer and a set of tires.

SEMA News - December 2009

SEMA Webinar Reveals the Principles of Customer Service

SEMA NEWS-DECEMBER 2009-BUSINESS-WEBINARSNordstrom has fast become synonymous with customer service, as detailed in an anecdote involving the clothing retailer and a set of tires. Plenty of us have heard the story by now: A customer tried to return a set of tires to Nordstrom soon after it purchased Alaska-based Northern Commercial Co. in 1975. Even though Nordstrom never sold tires and the set had instead been purchased from the obsolete Northern Commercial Co., the return was accepted.

SEMA Partners With Harvard Business

The SEMA Education Institute (SEI) recently finalized an agreement with Harvard Business School Publishing to offer a series of web-based business training courses for SEMA members.

SEMA News - December 2009

A World-Class Learning Opportunity

SEMA NEWS-DECEMBER 2009-BUSINESS-HARVARD 

SEMA has negotiated a special relationship with Harvard to allow even its smallest member companies to receive the same training provided to Fortune 500 firms.  

Tips for Maximizing Sales and Marketing ROI Within Online Automotive Communities

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Thursday, November 19, 2009; Presented by: Jason Bauer, AutoGuide.com; Justin Choi, Cie Studios; Nick Catalfamo, NASIOC.com

SEMA Members may get this content for free!

Regular Price:

$19.95

SEMA Show Education Days

SEMA Show 2009 Education Days Seminars

One of SEMA Education Institute's (SEI) core objectives is to provide top-notch training designed specifically for the industry. We believe that training can translate into a more efficient business, improved customer interactions, more effective marketing campaigns, faster product-to-market and professional growth for you and your entire staff.

Famous Rhodes Added to Online Marketing Conference Speaker Lineup

Famous Rhodes, director, eBay Motors has just been added to the Online Marketing Conference.

Major Determinants of U.S. Automotive Demand: Factors Driving the U.S. Automotive Market

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Thursday, September 17, 2009; Moderator: John Waraniak, SEMA Vice President of Vehicle Technology. Presenter: Brett Smith, Assistant Director, Manufacturing, Engineering and Technology, Center of Automotive Research (CAR)

SEMA Members may get this content for free!

Regular Price:

$19.95

The Nordstrom Way to Customer Service [Never Lose Another Customer]

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Wednesday, September 9, 2009, Presented by Robert Spector, Author of The Nordstrom Way

Customer loyalty is fundamental to the success of your company. Without it, expenses can go up, profits go down, morale can suffer and your company is at risk. We know how to create loyal customers and get them to keep coming back. Your people will leave this seminar with real-world action items they can use right away.

SEMA Members may get this content for free!

Regular Price:

$19.95

SEMA Presents $119,000 in Scholarships to Future Industry Leaders

A total of $119,000 in scholarships is being distributed to 74 students through the SEMA Memorial Scholarship Fund (SMSF), a program administered by the Specialty Equipment Market Association (SEMA) to foster leadership opportunities in the specialty equipment marketplace and to support educational goals for students.
FOR IMMEDIATE RELEASE
(September 8, 2009)

Contact: Della Domingo
909-396-0289, ext. 130
dellad@sema.org

 
SEMA PRESENTS $119,000 IN SCHOLARSHIPS TO FUTURE INDUSTRY LEADERS
 
     
DIAMOND BAR, Calif. (Sept. 8, 2009) – A total of $119,000 in scholarships is being distributed to 73 students through the SEMA Memorial Scholarship Fund (SMSF), a program administered by the Specialty Equipment Market Association (SEMA) to foster leadership opportunities in the specialty equipment marketplace and to support educational goals for students.
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