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SEI Online Learning Center

SEMA Education Institute

Welcome to the SEMA Online Learning Center, where training and information are available to you 24/7. We’ve compiled a comprehensive collection of online classes for the industry. Our resources include:

How to Gain Media Exposure

About this product:

Thursday, April 22, 2010; Presented by: John Stewart, Off-Road Industry Magazine; Steve Campbell, Campbell Media

The media receive hundreds of product releases and story ideas each month. Do yours see the light of day, or are they lost in the pile? Find out how to cut through the clutter and gain the attention that will get your news noticed! In an exclusive SEMA webinar entitled “How to Gain Media Exposure,” automotive publishing and web veterans will explain:

SEMA Members may get this content for free!

Regular Price:

$19.95

Search Engine Marketing 101

About this product:

Thursday, April 8, 2010; Presented by: Mandy Mathis, Automotive, The Americas, Google Inc.

SEMA Members may get this content for free!

Regular Price:

$19.95

Servicing the Next Generation of Tire Pressure Monitoring Systems

About this product:

Thursday, March 4, 2010; Presented by: Kevin Rohlwing, Senior Vice President of Training, Tire Industry Association

SEMA Members may get this content for free!

Regular Price:

$19.95

How to Profit with Google AdWords

About this product:

Thursday February 11, 2010; Presented by: Perry Marshall, Perry Marshall & Associates

SEMA Members may get this content for free!

Regular Price:

$19.95

TPMS Tire Repair Manufacturer Update

About this product:

November 5, 2009 - 2:00 p.m. - 3:00 p.m.
Presented by: Sean MacKinnon, Scot Holloway, Jocques Mouchet, Scott Krampitz
Track: Tires at Two

With tire shops across the country facing an ever-increasing amount of vehicles equipped with TPMS, the need has never been greater to have the most up-to-date and functional TPMS diagnostic and learn tools available to technicians. That’s why TIA has invited the top TPMS tool manufacturers to come and show you what their products can do, and how you can make your shops more productive and profitable.

SEMA Members may get this content for free!

Regular Price:

$9.95

Selling Against the Internet: Secrets of Successful Retailing

About this product:

November 5, 2009 – 11 a.m. - 12 p.m.
Presented by: Eddy Kay, Eddy Kay Group and Author of Retailers Amnesia
Track: Marketing

People do not like buying off the Internet, where they are unable to touch, feel and truly review a product. That’s why they ask you to match the price. They want the safety of a real store where they can examine the real product. Learn how to use this information to get the sale at your price.

Download format in this product: MPEG Layer 3 Audio (MP3)

SEMA Members may get this content for free!

Regular Price:

$9.95

Relate or Die: Communication and the Profit Motive

About this product:

November 5, 2009 – 1:00 p.m. - 2:00 p.m.
Moderated by: Mel Selway, P.A.R.T.S.*, Inc.
Panelists:
• Tom Wronkovich, BikeTown Harley-Davidson
• Rob Lytle, American Honda Motor Co., Inc.
• Karin Gelschus, PowerSports Business
• Galen Royer
Track: Customer Service & Sales Solutions

SEMA Members may get this content for free!

Regular Price:

$9.95

Make Some Noise

About this product:

November 5, 2009 – 9:30 a.m. – 10:30 a.m.
Presented by: Ken Schmidt, Professional Speaker and Former HD Director of Communications for Harley Davidson
Track: Marketing

SEMA Members may get this content for free!

Regular Price:

$9.95

DRIVING SAFE: ESC Systems and Aftermarket Performance

About this product:

November 5, 2009 – 9:30 a.m. - Noon
Moderated by: John Waraniak, SEMA
Presented by:
• Paul Williamsen, Lexus College, Toyota Motor Sales, USA
• Ed Browalski, ACEC
• Kevin Kott, dSPACE, Inc.
• Tom Gillespe, Mechanical Simulation Corporation
• Michael Chetcuti, Quality Metalcraft & Principal, AEV
Track: Vehicle Technology Briefing SuperSessions

SEMA Members may get this content for free!

Regular Price:

$9.95

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