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Are You Really Innovating Today?

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SEMA-member companies have continually appealed to consumers through the creation of new and interesting products—and not just to stay competitive within our own marketplace. Today more than ever, our members also vie for discretionary dollars against a host of different practical, entertainment and recreational uses. The success of your business depends not just on innovative products but on innovation in all aspects of business.

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Increase Your Pay-Per-Click ROI: Mastering the Conversion Trinity

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Thursday, July 29, 2010; Presented by: Bryan Eisenberg

Over 10 billion dollars were spent on PPC advertising last year, a part of which came out of your pocket. Did you get the return you expected out of it? Are you finding it more and more challenging to keep increasing your PPC effectiveness?

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$19.95

Mentoring for Success: The System That Makes a Difference

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SEMA Businesswomen's Network (SBN) Thursday, July 15, 2010; Presented by: John Passante, Organizational Development Group, LLC

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$19.95

Fine Tuning Your China IPR Strategy: Know Before You Go

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Thursday, July 8, 2010; Presented by: Merritt Blakeslee, Blakeslee Law Firm and Wade Kawasaki, Exports International

Do you have a comprehensive strategy in place to protect your intellectual property rights (“IPR”)?  While most SEMA members have an HR strategy and marketing strategy, far fewer have as detailed a plan to protect their patents, trademarks, domain names, and copyrighted materials (like website content and product instructions) from infringement.  Join IPR guru Merritt R. Blakeslee of the Blakeslee Law Firm and Wade Kawasaki, President of Exports International and longtime SEMA member on July 8 to learn about best practices in protecting your intellectual property assets and insight into how SEMA members have helped to mitigate the risks of intellectual property theft. 

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$19.95

Produce the Perfect Product Launch

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Thursday, July 1, 2010; Presented by: Tom Marx, The Marx Group

In a crowded marketplace, you can’t afford to miss a beat with a new product launch. After major investments in development, engineering and manufacturing, the initial marketing strategy is often overlooked, underfunded or poorly executed, and the product never reaches its sales goals. Whether you are contemplating a product launch or are already deep in the process, this webinar will help you focus on what is most important, beginning with the six P’s: Planning, Product, Pricing, Placement, Promotion and Participation.

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$19.95

A View From the Street: Hot Products for 2010

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November 3, 2009 - 1:00 p.m. - 2:00 p.m.
Presented by:

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$9.95

10 Search-Engine Tips That Will Increase Your Online Business Now

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Thursday, June 17, 2010; Presented by: Matt Bailey, SiteLogic Marketing

The goal of any business website is to generate more visitors for more sales more often. Search engines are the most frequent drivers of these potential customers, and search-engine optimization is a crucial piece of online marketing. Now you can use the newest SEMA webinar to learn 10 tips about search engines that will boost your site’s traffic today!

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$19.95

How to Select and Prepare For a Web Designer

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Thursday, June 3, 2010; Presented by: Luanne Brown, President and CEO of eTool Developers

Your website is the face of your company for millions of Internet users, so design and functionality can make or break your web enterprise. A knowledgeable web designer can help lead customers to your site and make it easy for them to find your products. Learn how to choose the ideal team.

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$19.95

Calculate the Value of Your Company: Value Realization Strategies

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Thursday, May 20, 2010; Presented by: Bob Kinsella, President, Kinsella Group; Karl Johnson, Jr., Senior Vice President Business Development, Kinsella Group

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$19.95

Is Motorsports Marketing Worth It? How You Can Tell If You’re Making Money or Not in Motorsports?

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November 5, 2009 – 11:00 a.m. - 12:00 p.m.
Moderator: Jim Skelly, SEMA
Panelists Include:

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$9.95

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