Consumer Demand Index

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SEMA Consumer Demand Index: Demand Down, But Compact Performance Interest Up

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SEMA's Consumer Demand Index has fallen for the second consecutive month, dropping from 36 points in October to 32 points in November, and a full 13 points from September. But it isn't all bad news. Compact performance and hot rod enthusiasts have shown increased interest in their respective niches.

Consumer Demand Index for Performance Products and Accessories (CDI) - November 2009

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About this product:

The SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) measures purchase intentions of consumers (both enthusiast and mainstream) over the following 90 days.  As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is likely to be an indicator of mainstream consumer demand for automotive specialty and performance products.

The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.

SEMA Members may get this content for free!

Regular Price:

$49.95

Consumer Demand Index for Performance Products and Accessories (CDI) - October 2009

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About this product:

The SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) measures purchase intentions of consumers (both enthusiast and mainstream) over the following 90 days. As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is likely to be an indicator of mainstream consumer demand for automotive specialty and performance products.

The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.

SEMA Members may get this content for free!

Regular Price:

$49.95

More Drivers Planned Specialty-Equipment Purchases Last Month, Says SEMA Report

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Consumer intentions to buy specialty-equipment products rose in September, up three points from the August reading of the SEMA Consumer Demand Index.

Consumer Demand Index for Performance Products and Accessories (CDI) - September 2009

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About this product:

The SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) measures purchase intentions of consumers (both enthusiast and mainstream) over the following 90 days.  As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is likely to be an indicator of mainstream consumer demand for automotive specialty and performance products.

The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.

SEMA Members may get this content for free!

Regular Price:

$19.95

Consumer Demand Index for Performance Products and Accessories (CDI) - August 2009

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About this product:

Consumer Demand IndexThe SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) measures purchase intentions of consumers (both enthusiast and mainstream) over the following 90 days.  As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is likely to be an indicator of mainstream consumer demand for automotive specialty and performance products.

SEMA Members may get this content for free!

Regular Price:

$19.95

Consumer Demand Index for Performance Products and Accessories (PADI) - July 2009

in

About this product:

Consumer Demand IndexThe SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) measures purchase intentions of consumers (both enthusiast and mainstream) over the following 90 days.  As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is likely to be an indicator of mainstream consumer demand for automotive specialty and performance products.

SEMA Members may get this content for free!

Regular Price:

$19.95

SEMA Consumer Demand Index for Performance Products and Accessories (PADI) – May 2009

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About this product:

SEMA Demand Index, May 2009The SEMA Consumer Demand Index for Performance Products and Accessories (PADI) measures purchase intentions of consumers (both mainstream and enthusiasts) within the next three months. A random sample of 826 consumers was surveyed in May. However, because “enthusiasts” typically represent roughly 10% - 15% of U.S.

SEMA Members may get this content for free!

Regular Price:

$19.95

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