Connected Vehicle

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Silicon Valley Versus Motor City: Race for the Future of the Car

SEMA’s Vice President of Vehicle Technology on the State of Advanced Vehicle Technology and What’s to ComeThe race to define future vehicles is on. Competition for the future of the auto industry is rapidly evolving between Silicon Valley and Detroit. While product is king, vehicle electronics and software rule. The recession accelerated the auto industry’s transformational changes, which are required for growth as well as the reinvention of vehicles—from mechanical to electrical systems, from stand-alone to connected, and from mass markets to personalization and customization. The changes we are going through today will impact the performance aftermarket industry for decades to come.
SEMA News—April 2014

VEHICLE TECHNOLOGY
By John Waraniak

Smartphones and Hotspots

The Mobile Connectivity Trend ContinuesFor 2013 and the immediate future, the buzz phrase in the mobile-electronics market remains “vehicle connectivity.” At least, that seems to be the consensus of a variety of category observers within the field, from journalists to marketing professionals.“Just as we’ve seen in past years, in-vehicle technology has been driven by the iPhone and the efforts to either connect with it, integrate with it or make it part of the environment,” said Mobile Electronics Magazine Editor in Chief Solomon Daniels. “Manufacturers know that consumers carry their music around with them. The vehicle is no longer the central point for entertainment; it’s more of an offshoot.”

SEMA News—June 2013

MOBILE ELECTRONICS
By Mike Imlay

Smartphones and Hotspots

The Mobile Connectivity Trend Continues

Go to the Gemba

SEMA’s Vehicle Technology Center One of the central principles of lean customization is the Japanese term Genchi Genbutsu, which means “go and see.” To truly understand new business opportunities and the impact vehicle technology is having on automotive specialty-equipment products, you need to Go to the Gemba—the place where value and meaning are created.

SEMA News—September 2012

EVENTS

Go to the Gemba

SEMA’s Vehicle Technology Center

Mobile Internet: A Whole New World

If you’ve been paying attention, you can’t help but be aware of the surge in sales of smartphones and hand-held tablets, such as the iPad. This is a tough trend to miss, because the statistics are overwhelming. It’s estimated that currently there are 4 billion mobile devices in use, and a quarter of those are smartphones.

SEMA News—July 2012

CHRIS KERSTING

Mobile Electronics Products

About this product:

From tire-pressure monitoring and powertrains to navigation and smartphone integration, nearly every facet of today’s automobile is controlled, managed or affected by some type of mobile electronics. As the field has expanded, an increasing number of products are introduced each year in the SEMA Show’s New Products Showcase, and an ever-growing throng of buyers seeks information about the most innovative systems and components.

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Technology Disruption and Future-Proofing Your Business

As a kid, John Waraniak, SEMA’s vice president of vehicle technology, never gave much thought to a college education. He did, however, enjoy building fast toys—plundering the neighbors’ throwaways on garbage day and reconfiguring found treasures such as washing-machine pulleys, lawn-mower engines, old wagons and bikes into saleable contraptions. That was the sort of vision and imagination that led him to two master’s degrees as well as engineering soapbox racers, B-2 stealth bombers and Chevrolet motorsports programs.

SEMA News—April 2012

VEHICLE TECHNOLOGY
By Steve Campbell

Technology Disruption and Future-Proofing Your Business

A Few Words With John Waraniak

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