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SEMA Unifies Racing Industry Trade Shows

SEMA has finalized an agreement to purchase the International Motorsports Industry Show (IMIS)—the racing trade show that has been held annually in Indianapolis since 2009. The IMIS will be consolidated with the Performance Racing Industry (PRI) Trade Show, which returns to Indianapolis for 2013 and beyond. The 2013 PRI Trade Show will occupy the entire Indiana Convention Center in Indianapolis, with Thursday, Friday and Saturday, December 12–14, 2013, as the show days.

SEMA News—January 2013 

SEMA Unifies Racing Industry Trade Shows

 

The International Motorsports Industry Show will be consolidated with the Performance Racing Industry (PRI) Trade Show for 2013 and beyond. The 2013 PRI Trade Show will occupy the entire Indiana Convention Center in Indianapolis.</p></td></tr></tbody></table>  </div>

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SBN Recognizes Contributions to Women

Each year, the SEMA Businesswomen’s Network (SBN) recognizes top individuals for their contributions to women in industry. The organization honored the winners of these awards at the 2012 SEMA Speed Networking Breakfast Powered by SBN on November 1, 2012, at the Las Vegas Hotel during the SEMA Show. The honorees for 2012 included Ford Motor Company, winner of the Athena Award; Doug Evans of Source Interlink Media, winner of the Mentor of the Year Award; and Lauren Fix of Classic Tube/Automotive Aspects, winner of the Woman of the Year Award.

SEMA Member News—January/February 2013

  (from left) 2011 award winner Jody Devere; Karen Gietzen-Stewart; SBN Chairman Marla Moore and SEMA Senior Manager of Councils Bryan Harrison.

Headlines During the SEMA Show

If you were among the thousands of industry professionals who attended the 2012 SEMA Show in Las Vegas, chances are good that you were so busy meeting with colleagues out on the Show floor that you missed the media coverage taking place. Since the SEMA Show is the world’s largest automotive trade gathering and features the hottest and newest automotive products and accessories, it’s no surprise that media from around the globe came to the SEMA Show to report on the amazing customized vehicles. From major daily newspapers and television news programs to auto-enthusiast magazines and Internet radio, journalists were out in full force. Below is some of the coverage that resulted during the Show. And if you did miss the on-site coverage, you’re in luck: Many of the long-lead print magazines are featuring their SEMA Show coverage now. Be sure to visit the newsstands today!

SEMA News—January 2013

REQUIRED READING

Headlines During the SEMA Show

If you were among the thousands of industry professionals who attended the 2012 SEMA Show in Las Vegas, chances are good that you were so busy meeting with colleagues out on the Show floor that you missed the media coverage taking place.

Join SEMA, Satisfaction Guaranteed!

Typically more than 200 businesses join the association during the SEMA Show. Special Show incentives and discounts make SEMA membership a no-brainer for many companies. But even though the SEMA Show and the deadline for Show-only incentives to join have passed, SEMA wants to extend the SEMA Show satisfaction guaranteed offer to you. Join SEMA today, and if you are not completely satisfied with your membership, simply let us know within three months and SEMA will refund your membership dues in full.*

   
   
SEMA Member News—January/February 2013

Join SEMA, Satisfaction Guaranteed!

 

It paid to be a SEMA member at this year’s SEMA Show.</p></td></tr></tbody></table>  </div>

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The Racing and Performance Industry Wins Again

By now, most of the industry—and certainly those operating in the racing and performance segment—will have heard that SEMA has acquired the International Motorsports Industry Show, otherwise known as IMIS.

SEMA News—January 2013

CHRIS KERSTING

The Racing and Performance Industry Wins Again

Chris Kersting, SEMA President and CEO By now, most of the industry—and certainly those operating in the racing and performance segment—will have heard that SEMA has acquired the International Motorsports Industry Show, otherwise known as IMIS.

Poolside With the WTC at the SEMA Show

Leaders in the wheel and tire industry met poolside at the Renaissance Hotel for their annual reception and networking mixer during the 2012 SEMA Show in Las Vegas. The Wheel & Tire Council (WTC) Select Committee, adorned in Hawaiian shirts, greeted guests with leis and invited them to enjoy libations, hors d’oeuvres and the company of their peers. The evening also served to honor the 2012 WTC Hall of Fame inductee. The SEMA WTC Hall of Fame was founded to honor and recognize those outstanding individuals in the wheel and tire industry whose creativity, dignity, integrity, industriousness and accomplishments on a national basis have enhanced the status of the industry while significantly contributing to its growth, progress and professionalism.

SEMA Member News—January/February 2013

Poolside With the WTC at the SEMA Show

Leaders in the wheel and tire industry met poolside at the Renaissance Hotel for their annual reception and networking mixer during the 2012 SEMA Show in Las Vegas. The Wheel & Tire Council (WTC) Select Committee, adorned in Hawaiian shirts, greeted guests with leis and invited them to enjoy libations, hors d’oeuvres and the company of their peers.

Mobile Check-Up

Making Sure Your Mobile Website Looks Good on All Devices New research from Pew Internet Research (www.pewinternet.org) and others indicates that the United States is still in a frenzy over all things mobile—and that you’re losing money if your mobile website is not rendering properly on all devices. It’s not enough to simply have a mobile-optimized website these days. Businesses must also verify that their mobile sites look good on as many mobile devices as possible.

SEMA News—January 2013 

INTERNET
By Joe Dysart

Mobile Check-Up

Making Sure Your Mobile Website Looks Good on All Devices

60 Years

It has been 60 years since the first Corvette rolled off its assembly line in Flint, Michigan. A month before that first Vette was built, a Belgian-born engineer named Zora Arkus-Duntov joined Chevrolet.

SEMA News—January 2013

HERITAGE

By Drew Hardin
Photo Courtesy of the Petersen Archive

Marketing for Small Business, Part III

We discussed the importance of attending consumer-based shows and events in the May/June 2012 issue of SEMA Member News and inexpensive ways to promote a business on the web in the November/December 2012 issue. In this third installment, we’ll discuss the need or lack of need for print material for a small business.

SEMA Member News—January/February 2013

Marketing for Small Business, Part III

Print Material

By Regis Finn

International Vehicle Measuring Program Puts Global Vehicles in the Hands of U.S. Manufacturers

Despite talk about vehicles becoming uniform from market to market, some of the hottest global vehicles are currently not sold in the United States. Examples include the HiLux, new Ford Ranger T6, Chevy Trailblazer and VW Amarok, which are all widely available on every continent but are not sold in the United States or Canada.

SEMA News—January 2013

INTERNATIONAL
By Linda Spencer