Aftermarket Business

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Wheel and Tire Trends Update

While the economy continues to influence the tire and wheel markets, the greatest impacts on the industry have resulted from the elimination of the tariffs on Chinese tires, the steady growth of lower rolling resistance tires, advances in technology and the proliferation of Internet research, according to knowledgeable wheel-and-tire pros and media. They shared their views for this latest look at trends in their segments of the specialty-equipment marketplace.

SEMA News—February 2013 

BUSINESS
By Steve Campbell

Wheel and Tire Trends Update

A Look at the Marketplace With Industry Pros and Media

Fast Facts

Breaking news from SEMA member companies, including Toyo Tire U.S.A. Corp. (TTC), Betts Spring Co., Design Engineering, Bilstein of America and more.

SEMA News—February 2013

INDUSTRY NEWS

Windows 8

Microsoft’s Big Bet Sporting a radical redesign that’s expected to charm some and disappoint others, Microsoft’s new Windows 8 operating system (OS) faces a tough slog, including a slow adoption rate, analysts said recently. “The challenges of a new user interface, a complex set of processor choices and a long ramp to a compelling set of app offerings in the Microsoft Store will translate to a slower-than-usual Windows upgrade cycle,” said Frank E. Gillett, an analyst with research and advisory firm Forrester.

   
   
SEMA News—February 2013

INTERNET
By Joe Dysart

Windows 8

Microsoft’s Big Bet

The Product Data (R)evolution

I often like to refer to the development cycle of the Internet in terms of “dog years.” That is, for every year that traditional business processes mature, it feels like the Internet has advanced seven. For the uninitiated, it’s a crazy, unpredictable ride that seems to push forward at a rate fast enough to make us feel like we’ll never catch up, no matter how attentive we are.

SEMA News—February 2013

BUSINESS TECHNOLOGY
By Jon Wyly

Have You Ever Had the “Parking Lot” Experience?

Many of us who drive an accessorized vehicle have experienced an encounter like this in a parking lot at one time or another. We’re accustomed to the eyes following us as we drive in, but this time someone approaches for a closer look, and starts asking questions. “Hi, there! Cool truck. What’s that cover you have on the bed?” And the conversation ensues. Before you know it, you may be describing various accessories, their function and even how much they might cost or where to get them.

SEMA News—January 2013

BUSINESS TECHNOLOGY
By Jon Wyly

Mobile Check-Up

Making Sure Your Mobile Website Looks Good on All Devices New research from Pew Internet Research (www.pewinternet.org) and others indicates that the United States is still in a frenzy over all things mobile—and that you’re losing money if your mobile website is not rendering properly on all devices. It’s not enough to simply have a mobile-optimized website these days. Businesses must also verify that their mobile sites look good on as many mobile devices as possible.

SEMA News—January 2013 

INTERNET
By Joe Dysart

Mobile Check-Up

Making Sure Your Mobile Website Looks Good on All Devices

International Vehicle Measuring Program Puts Global Vehicles in the Hands of U.S. Manufacturers

Despite talk about vehicles becoming uniform from market to market, some of the hottest global vehicles are currently not sold in the United States. Examples include the HiLux, new Ford Ranger T6, Chevy Trailblazer and VW Amarok, which are all widely available on every continent but are not sold in the United States or Canada.

SEMA News—January 2013

INTERNATIONAL
By Linda Spencer

Information Equals Sales

A Conversation With Bob Moore, Chairman of the SEMA Business Technology Committee

Bob Moore is the co-founder and current chairman of SEMA’s Business Technology Committee (BTC) and an unflagging advocate for the use of standardized data and the SEMA Data Co-Op, the industry’s newest sales-generation system. He has been working in the automotive aftermarket since 1976 and is a partner with Jerry McCabe in J&B Service, a consulting company that specializes in the aftermarket.

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When it comes to shelving, displays and merchandising, color coordination plays an essential role in establishing your retail brand and making your store memorable for customers.

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Ready for Launch

Now It’s All About the Data SALES It’s been quite a journey. Some 10 years ago, the simple but now prophetic words of good friend and visionary Jerry McCabe launched a tenacious group of volunteers in pursuit of an industry solution for product data creation, storage and distribution: “It’s all about the data.” Now, after years of planning, adjusting and adapting—and a nine-month “test drive” in the beta phase—the SEMA Data Co-op (SDC) is readying for launch of the live production system in January.

SEMA News—December 2012

BUSINESS TECHNOLOGY
By Jon Wyly

Ready for Launch

Now It’s All About the Data SALES