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Cadillac Performer Gets Wagon Treatment With Huge Customization Potential

Recently introduced at the 2010 New York Auto Show and ready to launch later this year, the 2011 Cadillac CTS-V Sport Wagon offers performance enthusiasts yet another opportunity to accessorize.

Performance Still King as New Viper, Saleen Mustangs, Debut

Super-tuned versions of popular enthusiast cars, including the Dodge Viper SRT10 ACR-X, are still potentially strong sellers despite the current economic state.

Worldwide Reach: Quarter of All SEMA Show Buyers Come From Outside U.S.

Demonstrating the specialty-equipment industry's growing global reach, international buyer and attendee attendance continues to climb. Hailing from 140 countries and U.S. territories, 2009 SEMA Show international attendees increased to 25%, a 5% rise from 2008, according Hedges & Company data.

Accessory-Friendly Camaro Named 2010 World Car Design of the Year

Named Most Accessory-Friendly Vehicle at the 2009 SEMA Show for the second straight year by SEMA members, the Chevrolet Camaro has also been awarded the 2010 World Car Design of the Year at the New York International Auto Show.

Aftermarket Poised for Three Percent Annual Growth Through 2014

Good news for the automotive aftermarket: recent market research shows the industry growing between three and four percent in 2010 and beyond.

Data Reveals 2009 SEMA Show Drew More Successful Buyers

At the 2009 SEMA Show, 57% of American buyers in attendance had been in business 11 years or longer—a five percent increase from 2008.

No Passing Fad: More Than Two-Thirds of the Industry Using Social Media

It may seem like an empty buzzword, but 68% of your industry peers are using social media to connect with customers, suppliers and competitors. Can you afford to ignore it?

$4 Gas Will Push Enthusiasts to Switch Cars, Cut Parts Spending

Four, it turns out, is the magic number.

That’s the amount, in dollars, that 72% of auto enthusiasts will have to start paying for a gallon of gas before seriously considering the purchase of an alternative fuel vehicle.

For Street Performance Fans, It's Not Only About Going Fast

Street performance isn't just about straightline speed anymore. Most enthusiasts today favor a balanced approach to power, handling and braking.

Consumer Demand Index: Consumers Target Midsize and Compacts Most for Modifying

The February version of SEMA’s Consumer Demand Index is now available at The index this month rose to 35, up four points from January 2010. Overall, 9% of respondents indicated that they have plans to purchase specialty-equipment products sometime in the next three months.
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