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Top of Mind Consumer Purchase Plan Trend—PADI Comparison

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Trends from December 2008 to May 2009 show that more consumers are thinking about buying wheels, tires and suspension products then accessories or performance parts.

Enthusiasts Purchase More Used Pickup Trucks

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Sales of new fullsize trucks may be down, but 64% of enthusiasts surveyed by SEMA said they bought their truck used—and spent on average more than $2,000 on performance parts and accessories.

Rod and Custom Niche Grows 20% From 2004 Through 2008

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Despite reports of a down economy and economic woes, the hot-rod market is alive and well.

Selling in High Volume—Top Products for the 4-Cylinder Crowd

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According to SEMA research, six of the top 10 best-selling engines are either four- or five-cylinders, spread across a wide range of top-selling models. This consistency helps specialty-equipment manufacturers reduce downstream costs.

Reader Feedback: Compact Vehicle Article Revisited

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Readers wanted to know more about the distribution of compact car registrations throughout the United States. SEMA Research has followed up with additional insight.

Top SUVs Sold and How Enthusiasts Modify Them

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New SUV sales in 2008 were down 39% from 2007, but the sport-utility segment is still relevant to the specialty-equipmennt industry.

Modern Domestic Muscle: Highest in Consumer Interest

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Consumer interest in the new Camaro, redesigned Mustang and Dodge Challenger indicate that buyers haven't given up on Detroit.

Electric Cars—The Next Big Thing for Specialty Equipment

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Ready or not, electric cars are poised to take the automotive market by storm. The auto industry wants to have 1 million plug-ins on U.S. roads by 2015.

SEMA Manufacturers More Optimistic About Market

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Specialty-equipment manufacturers are more optimistic about summer business than either retailers or distributors.
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