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Racing Update—Hot Segments to Watch

For many businesses in the automotive aftermarket, racing remains the lifeblood. Following the trends in these hot segments can lead to greater marketing success for all levels of the industry.

 

Fuel Your Sales With Better Product Data—An Introduction to the SEMA Data Co-op

Are you ready for the selling season? Would you like to boost your profits and expand your market reach? Standards compliant data is easily sharable, and the time to start is now! Led by Jim Graven, SEMA Data Co-op (SDC) director of membership, webinar participants will learn how the SDC program works through a presentation and live demonstration of their system.

411 Customer Service: Eight Words That Can Kill the Deal

Information calls? Well not quite. But you will get customer service information you will be able to use immediately and forever. Nancy Friedman—the Telephone Doctor and a favorite SEMA conference speaker—brings you the "Eight Killer Words in Just 20 Minutes"—don’t worry, there will be plenty of time for questions.

2014 Chevrolet Corvette Stingray Now Available for Measuring

The ’14 Chevrolet Corvette Stingray is now available for measuring at the SEMA Garage in Diamond Bar, California.

Job-Hunting? Top Automotive Jobs Here

Are you hunting for a new job? The “Positions Available” section in the SEMA Member Classifieds lists more than 50 job openings around the country. Here are some of the latest classifieds posted to the website.

Product Developers Adjust to Future Vehicles, Prepare for Long-Term Success

As vehicle technology continues to evolve rapidly, so do the tools that can take your product from a concept to a working product. Knowing that tomorrow’s consumers will look for different capabilities in their vehicles, the challenge becomes understanding how connectivity influences the user experience.

Learn 10 New Ways to Better Your Product Development Process

Mike Spagnola, SEMA’s vice president of OEM and Product Development programs, will share tools for improving the product-development process from concept to prototype at the March 13 webinar entitled, “10 Ways to Better Product Development—The SEMA Garage-Industry Innovations Center.”

Coming Up in SEMA News: 2014 SEMA Membership Directory

SEMA News is a monthly magazine published by SEMA that reaches more than 18,000 key automotive specialty-equipment businesses.

Learn 10 New Ways to Better Your Product Development Process

Mike Spagnola, SEMA’s vice president of OEM and Product Development programs, will share tools for improving the product-development process from concept to prototype at the March 13 webinar entitled, “10 Ways to Better Product Development—The SEMA Garage Industry Innovations Center.”

Job-Hunting? Top Automotive Jobs Here

Are you hunting for a new job? The “Positions Available” section in the SEMA Member Classifieds lists more than 50 job openings around the country. Here are some of the latest classifieds posted to the website.
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