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Former Hot Rod Publisher Ira Gabriel Named SEMA VP of Marketing

Industry veteran Ira Gabriel has joined the SEMA executive team as vice president of marketing. The former publisher of Hot Rod magazine will work from SEMA’s headquarters in Diamond Bar, California, where he will oversee strategic marketing initiatives for programs such as the SEMA Garage, SEMA Data Co-op and the world-famous SEMA Show.

Manufacturers: 2015 Ford Mustang and F-150 Measuring Session in Michigan

Register now for the ’15 Ford F-150 and Mustang Measuring Session at the Ford Conference and Event Center in Dearborn, Michigan, May 29, 2014.

Help Children in Need—Sponsor a Car at the 2014 Pinewood Drag Races

Pinewood drag races are as American as apple pie and hot rodding, where the thrill of the build is matched only by the adrenaline rush of the race. SEMA Cares has announced the 2014 Pinewood Drag Races, and it looks to be bigger and better than ever! Each year hundreds of SEMA-member companies step up to generously sponsor pinewood drag cars, with proceeds going to help children in need.

Just Announced: GMC Canyon, Chevrolet Colorado and City Express Measuring Session

The Chevy Colorado/GMC Canyon, Chevy City Express Cargo Measuring Session will be held June 18, 2014, at the Warren Technical Center in Warren, Michigan.

Ford's Jerry Green Passes Away

Jerry Green, 76, who had been battling Parkinson’s Disease for the past 10+ years, passed away Friday, May 2. Green was known as the “Godfather” of Ford Motor Co.’s involvement at SEMA, and he was fully dedicated to Ford Motor Co. and Ford Racing.

Booth Space Selection Begins May 5

Confirmation e-mails have gone out to exhibitors for the 2014 SEMA Show Priority Booth Space Drawing, which begins May 5.

2014 SEMA Board Nominees—Bios and Backgrounds Available Online

The 2014 SEMA Board of Directors' nominee page is now live, complete with detailed biographies and a candidate questionnaire. Voting will take place online between May 14–June 10, 2014, and is open to current SEMA-member companies.

Manufacturers: Preview the 2015 Cadillac CTS Sedan

SEMA will host a Measuring Session for the Cadillac CTS Sedan, Tuesday–Friday, May 6–16. The session will take place at the SEMA Garage – Industry Innovations Center, located next to the SEMA headquarters in Diamond Bar, California. Manufacturers: Register online.

WANTED: Future Legends of the Aftermarket Industry

SEMA News is searching for the best young talent in the automotive aftermarket industry…and we need your input.

Betty Senter Passes Away

Betty Senter (Calderon) passed away April 18, 2014. Shortly after graduating from high school she married Louis Senter; they would have celebrated their 70th anniversary in November.
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