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2008 Light Truck Report

The light-truck niche continues to represent the largest portion of the specialty equipment market for both manufacturer and retail sales. In particular, pickup trucks have been the backbone of the light truck market for aftermarket parts. Pickups are often lifted or lowered. They are accessorized with big wheels and tonneau covers. And they are used to tow boats, race cars and toy haulers.

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Financial Benchmarking Report - Retailers November 2009

Financial Benchmarking Report - Retailers November 2009

Data in this report is based on responses from the SEMA Industry Benchmarking Program questionnaire for October 2009. The data is presented as a rolling average and includes responses from September 2009 and August 2009 questionnaires. The data was tabulated and tracked from a total of 447 questionnaires, with a margin of error +/- 4.6%.

There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.

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Financial Benchmarking Report - Manufacturers November 2009

Financial Benchmarking Report - Manufacturers November 2009

Data in this report is based on responses from the SEMA Industry Benchmarking Program questionnaire for October 2009. The data is presented as a rolling average and includes responses from September 2009 and August 2009 questionnaires. The data was tabulated and tracked from a total of 321 questionnaires, with a margin of error +/- 5.2%.

There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.

$99.99

Financial Benchmarking Report - Distributors November 2009

Financial Benchmarking Report - Distributors November 2009 Cover

Data in this report is based on responses from the SEMA Industry Benchmarking Program questionnaire for October 2009. The data is presented as a rolling average and includes responses from September 2009 and August 2009 questionnaires. The data was tabulated and tracked from a total of 286 questionnaires, with a margin of error +/- 5.5%.

There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.

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Financial Benchmarking Report - Distributors October 2009

Distributor October Cover Page

Data in this report is based on responses from the SEMA Industry Benchmarking Program questionnaire for October 2009. The data is presented as a rolling average and includes responses from September 2009 and August 2009 questionnaires. The data was tabulated and tracked from a total of 359 questionnaires, with a margin of error +/- 4 ½%.

There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.

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Consumer Demand Index for Performance Products and Accessories (CDI) - February 2010

The SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) measures purchase intentions of consumers (both enthusiast and mainstream) over the following 90 days.  As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is likely to be an indicator of mainstream consumer demand for automotive specialty and performance products.

The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.
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Financial Benchmarking Report - Manufacturers October 2009

Manufacturer October Cover Page

Data in this report is based on responses from the SEMA Industry Benchmarking Program questionnaire for October 2009. The data is presented as a rolling average and includes responses from September 2009 and August 2009 questionnaires. The data was tabulated and tracked from a total of 437 questionnaires, with a margin of error +/- 4 ½%.

There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.

$99.99

Financial Benchmarking Report - Retailers October 2009

Retailer October Cover Page

Data in this report is based on responses from the SEMA Industry Benchmarking Program questionnaire for October 2009. The data is presented as a rolling average and includes responses from September 2009 and August 2009 questionnaires. The data was tabulated and tracked from a total of 669 questionnaires, with a margin of error +/- 4 ½%.

There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.

$99.99

Consumer Demand Index for Performance Parts and Accessories (CDI) - January 2010

Consumer Demand Index for Performance Products and Accessories (CDI) - January 2010
The SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) measures purchase intentions of consumers (both enthusiast and mainstream) over the following 90 days.  As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is likely to be an indicator of mainstream consumer demand for automotive specialty and performance products.

The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.
$49.95

2009 SEMA Market Study

2009 SEMA Market Study
In 2008, retail sales of specialty automotive products dropped to $31.85 billion. Despite the decline, the market is up 37% compared to ten years in 1999.  This report provides an overall look at the entire specialty-equipment market.  This market is broken down into nine niches, and each niche contains three segments. 
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