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2012 SEMA Market Update - Q1

About this product:

The SEMA Market Update is a regularly published report that tracks industry and economic trends affecting the $30 billion specialty-equipment industry.

Each update contains current topics that provide SEMA members new research or information sources to better understand changes in the industry.

SEMA Members may get this content for free!

Regular Price:

$199.99

2011 SEMA Market Update - Q2

About this product:

The SEMA Market Update is a regularly published report that tracks industry and economic trends affecting the $28 billion specialty-equipment industry. Each update contains current topics that provide SEMA members new research or information sources to better understand changes in the industry.

SEMA Members may get this content for free!

Regular Price:

$199.99

Consumer Demand Index for Performance Products and Accessories (PADI) - June 2009

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SEMA Consumer Demand Index (PADI)

The SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) measures purchase intentions of consumers (both enthusiast and mainstream) over the following 90 days.  As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is likely to be an indicator of mainstream consumer demand for automotive specialty and performance products.

The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.

In June 2009, 826 interviews were conducted nationwide via Random Digital Dial (RDD) telephone survey, resulting in a 14 point increase in the Index level from the previous month.  At 46, the Index is at it's highest point since September 2008.

SEMA Members may get this content for free!

Regular Price:

$19.95

2006 Quality Assurance Workbook

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2006 Quality Assurance Workbook - PDF

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$19.95

2002 Introduction to Quality Systems

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Market Research - 2002 Introduction to Quality Systems - PDF

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$19.95

2003 SEMA Show Onsite Market Research

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Market Research - 2003 SEMA Show Onsite Market Research - PDF

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Regular Price:

$19.95

Business Cycles and Cash Flow in the Automotive Performance Parts and Accessories Industry

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A quick survey was administered to SEMA members in July of 2004, and the respondents were asked a series of questions to determine the effects of business cycles on cash flow and other aspects of business. About 82% of the 98 companies surveyed stated that they do experience peaks sales throughout the year. Over half of the companies surveyed have at least two peaks throughout the year. While it is no surprise that 63.3% of total companies surveyed reported summer as their peak sales season, retailers actually rate summer and spring equally in terms of when peak sales occur.

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Regular Price:

$19.95

2002 Selling to the Military

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Market Research - 2002 Selling to the Military - PDF

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Regular Price:

$19.95

2003 Tier One Supplier Study

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Market Research - 2003 Tier One Supplier Study - PDF

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Regular Price:

$19.95

Growth Strategies Benchmarking Report

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Growth Strategies Benchmarking Report - PDF

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Regular Price:

$19.95

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